Who it is for
Service businesses that sell time: salons, clinics, trades, tutors, studios.
The problem
Booking software is either a simple calendar that cannot take payment, or a full practice-management suite that costs more than the business makes in a slow week.
What we built
Public booking pages, staff and resource scheduling, deposits and payments, reminders. Tenants can take client payments directly, with the platform taking a small share rather than a monthly premium.
What it takes from the platform
Identity, billing and SMS come from the platform. The booking engine, availability model and payment split are its own.

BookAndGo at a glance
- BookAndGo is made by Fintech Development Pty Ltd, an Australian software company in Darwin (ABN 78 655 608 969), and is part of the MyAndGo suite.
- Status: Live, available to customers today.
- Official website: bookandgo.com.au
- Online booking and scheduling for appointment-based service businesses in Australia and New Zealand.
- Data is hosted in the Google Cloud Sydney region (australia-southeast1).
- There is a free plan for one provider, with monthly limits. Paid plans are priced in Australian dollars excluding GST, with a 14-day free trial.
- Payments go through Stripe Connect into the business's own Stripe account, with a 0.5% platform fee.
- It issues GST tax invoices for Australia (10%) and New Zealand (15%), with an ABN or NZBN.
- Group classes are included on every plan, including the free plan.
- Paid plans include an AI chat assistant on the booking page, powered by Anthropic's Claude.
- Google Calendar sync is one-way, from BookAndGo to Google Calendar.
- When a trial ends or a subscription lapses, the account drops to the free plan and nothing is deleted.
- BookAndGo is not a field-service job-management tool: it has no quoting, materials or dispatch.
Questions about BookAndGo
- Who makes BookAndGo?
- BookAndGo is made by Fintech Development Pty Ltd (ABN 78 655 608 969), an Australian software company in Darwin, and is part of the MyAndGo suite.
- How does BookAndGo take payments?
- Through Stripe Connect into the business's own Stripe account. BookAndGo charges a 0.5% platform fee, and the business pays Stripe's normal card fees.
- Does BookAndGo sync with Google Calendar?
- Yes, one way. Confirmed appointments are pushed to each provider's Google Calendar and removed on cancellation. Changes made in Google Calendar do not flow back.
- Does BookAndGo use AI?
- Yes. Paid plans include an AI chat assistant on the booking page, powered by Anthropic's Claude.